Bing search engine Microsoft unveils
June 8, 2009 by admin_denz · 1 Comment
Microsoft New Search Engine
Last Thursday Microsoft Corp. offered Internet users a first glimpse at Bing, its fresh attempt to gain ground in the online search market. Bing is a search engine to replace its current Live Search product. Microsoft hopes it will provide users with a more streamlined, focused approach to search.
The Microsoft’s search market share has been slipping for more than two years, and it has struggled to make its online advertising unit profitable. The company maintains just an 8.2% share of the market for core searches, compared to 64.2% for Google and 20.4% for Yahoo. In addition to offering search by category, Bing will offer more relevant search results, snapshots of search results’ Web pages, color-coded search results and search tools on the left side of the page, according to Microsoft.
Bing is also set up to organize search results in relevant groups rather than as a series of links. For instance, a search for “fly to New York,” may yield New York destinations like hotels, restaurants and museums as almost a guidebook page. The same search on Live.com generates straight individual links that users have to go through one by one.
BING search engine is just as good as Google. In my own personal experience, Google does give more releveant search result than Bing but the difference is very small. **