Do you have credibility? Well, here are some questions you can ask and find out yourself:
- If you offer website design services, is the design of your own website up to par?
- Do you own your own domain name, or does yours contain the names, “Geocities”, “Angelfire” or “Tripod”?
- Can you back up your claims with cold, hard, indisputable and verifiable facts?
- Do you have your name, telephone number and street address on your website?
- Do you use authentic customer testimonials, complete with first and last names?
- Do you offer a fair and reasonable money-back guarantee?
- If you choose not to have a merchant account, do you use a reputable payment processor like ClickBank that will actually stand behind and honor your guarantee?
If you can’t answer yes to every single one of the above questions, you have a serious credibility problem! And it’s costing you a lot more money than you realize. When potential customers arrive at your website for the first time, they’re both apprehensive and skeptical–and rightfully so. With so many scam artists and rip-offs prevalent on the Internet, you have to expect and anticipate that type of mindset.
That’s why it’s critical you put your prospects minds at ease the moment they land on your website. And the best way to do that is to instill confidence by utilizing the steps that is mentioned earlier. If you follow those steps, I guarantee you and your website will both have credibility and you’ll have the profits to prove it.
Related posts:
